Is It Possible To Measure How Far Someone Scrolls On A Page Using Google Analytics?

How do Google Analytics work?

Google Analytics works by the inclusion of a block of JavaScript code on pages in your website.

The tracking operation retrieves data about the page request through various means and sends this information to the Analytics server via a list of parameters attached to a single-pixel image request..

In what scenario would you use a custom metric?

Explanation. You should use a Custom metric to track the number of minutes played for each video in your site. You should use the Hit level scope for the Custom metric to track the minutes of the video played.

What is a good scroll depth?

Best practice is to use your own scroll depth benchmarks. For instance, one of my sites has all long-form content and averages 3000 words per page. … 25% scroll depth benchmarks: 75% of traffic (in other words 75% of traffic scroll this far or further) 50% scroll depth benchmark: 50%

How do I analyze Google Analytics?

6 Quick Google Analytics Tips for Maximizing Data AnalysisSwitch up Views. You might not know this, but you can change your Google Analytics views to see the same data in different ways. … Create a Goal. One of the easiest ways to analyze your site’s data is to create a goal in Google Analytics. … Create an Event. … Set a Custom Alert. … Measure Your Site’s Speed. … Get a Performance Report.

What is a secondary dimension in Google Analytics?

According to Google Analytics support, “The Secondary Dimension feature allows you to define a primary dimension and then view that data by a secondary dimension within the same table. For example, in the Referral Traffic report, the default dimension is Source.

How many miles do we scroll?

Taking the mean of the two figures, this means you scroll 5.03 miles per year. If you’ve just turned 25 years old and you got your first smartphone when you were 11 years old (which is not unrealistic), that means you’ve scrolled 70 miles, which is represented by the radius of which is represented in the map below.

Which order does Google Analytics filter data?

Filter order is simply the order in which your filters are applied. Your data is processed sequentially with the first filter, then the second filter, then the third filter, etc. Most of the time this doesn’t matter because you’re altering different aspects of your data.

What is scroll rate?

This report shows how far your visitors scroll down a page. Scroll depth represents the percentage of the page a visitor has seen. For example, if the average scroll depth is 50%, that means that on average your visitors scroll far enough to have seen half of the content of the page.

What can be used to measure scroll depth in Google Analytics?

You can track Scroll Depth in Google Analytics through Event tracking. You need to create a Custom Event and use Scroll variables for tracking how much the page was scrolled. You can use Custom dimensions in the event tracking to calculate the scroll depth using a percentage value.

What is the hierarchy of a Google Analytics account?

Account: Our access point for Analytics, and the topmost level of organization. Property: Website, mobile application, blog, etc. An account can contain one or more properties. View (Profile): Our access point for reports; a defined view of visitor data from a property.

What is bounce rate Google Analytics?

About bounce rate Bounce rate is single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server.

What is the difference between Google Analytics and Google Tag Manager?

Google Tag Manager lets you manage various Javascript tracking codes (also known as Tags) on your website. Google Analytics tracking code is one of those tags. Google Analytics is an analytics tool that provides reports. … It is used to send data from your website to other marketing/analytics tools (including GA).

What channel receives attribution if no traffic source data is available?

When traffic comes in with no traffic source information, which means that the user did not come from a tagged link or with no information about the previous site they were on, then Google Analytics marks this as Direct.

How do you track scroll depth?

How Do You Track Scroll Depth in GTM?Step 1: Open Google Tag Manager and ensure that the built-in scrolling variables are configured. Navigate to ‘Variables’ and configure the built-in scrolling variables. … Step 2: Configure the ‘Scroll Depth’ Trigger. … Step 3: Create a Google Analytics Tag for the Trigger.

Do I need a separate Google Analytics account for each website?

A given web property should only be tracked in one Analytics account. Tracking a single web property in different Analytics accounts is not currently recommended. You do not need to sign in separately for each Analytics account that you have access to.

How long is a scroll?

It is 36 meters long and 64 centimeters wide.